BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20260715T140000Z DTEND:20260715T200000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Marketing Summer Camp DESCRIPTION:Pack your bag\, grab your name tag\, and report to camp. \n\n\n\nFWC Marketing Camp is a one-day marketing and communications summit designed for the creatives\, strategists\, storytellers\, and wears-all-the-hats professionals helping businesses grow across Fort Worth. Whether you're guiding comms for a small business\, leading marketing for a larger company\, building campaigns for clients\, or doing it all as an owner/operator of a local small business\, this camp is built for you! \n\n\n\nThroughout the day\, campers will rotate through sessions led by local experts covering branding\, PR\, AI\, content creation\, websites\, paid media\, crisis communications\, photography\, strategy\, and more. Expect practical takeaways\, fresh ideas\, real-world insights\, and plenty of opportunities to connect with fellow communicators around the metaphorical campfire. \n\n\n\nThis isn't your average conference. We're leaning fully into the summer camp experience with team-building activities\, camp-themed networking\, activations\, merit badges\, camp snacks\, and a few nostalgic surprises along the trail. Think professional development but with more personality\, and a more casual dress code. \n\n\n\nBy the end of the day\, you'll leave with: \n\n\n\n New marketing survival skills \n\n\n\n Fresh ideas for your business or clients \n\n\n\n Connections with fellow Fort Worth communicators \n\n\n\n Tools you can immediately put to work \n\n\n\n At least a few new merit badges for your r sum \n\n\nNo bug spray required.\n\n\n\nCamp Schedule \n\n9:00 AM - Camp Check-In Opens \n\n9:30 AM - Welcome Remarks \n\n9:45 AM - Team-Building Activity \n\n10:30 AM - Morning Sessions Begin \n\n11:30 AM - Lunch Buffet \n\n11:45 AM - Keynote Session \n\n12:30 PM - Afternoon Sessions \n\n1:45 PM - Camp Break + Hallway Activations \n\n2:45 PM - Closing Campfire Remarks \n\n3:00 PM - Camp Dismissed \n\n\n\nFeatured Sessions \n\nThe Human Edge: How PR and Storytelling Power Growth in an AI World \n\nLauren Kwedar Cockerell | Kwedar & Co. \n\nLearn why authentic storytelling and strategic PR matter more than ever in an AI-driven world?and how businesses can become the obvious choice for both customers and search engines. \n\n\n\nBuilding a Strong Brand and Showing it Off Everywhere \n\nBrett Bowden | Printed Threads \n\nExplore how strong branding goes beyond a logo to shape personality\, culture\, and customer perception?and how to make sure your brand shows up consistently everywhere. \n\n\n\nPutting Out Fires Without Getting Burned: A Crisis Comms Survival Guide \n\nKim Brown & Abigail Hoover | Story and Strategy \n\nEvery brand faces challenges eventually. This session shares practical survival skills for navigating PR crises\, social media backlash\, and unexpected communication challenges without losing your cool. \n\n\n\nSurvival Guide to Your Marketing Funnel Stop Getting Lost in the Woods \n\nAlex Klinedinst | Bluebird Creative Company \n\nIf your marketing strategy feels like wandering through the woods without a map\, this session will help you build a clearer path from awareness to loyal customers. \n\n\n\nHow to Tie Marketing to Real Revenue and Protect Your Budget \n\nLindsey Torres | Simpli.fi \n\nLearn how to connect campaign performance back to actual business growth\, understand your reporting with confidence\, and prove the value of your marketing efforts. \n\n\n\nCamp Content: Photo Tips for Modern Marketers \n\nRachel DeLira | StyleFW Pictures \n\nGrab your smartphone and learn practical photography tips\, content apps\, and visual storytelling techniques that can elevate your marketing without blowing the camp budget. \n\n\n\nBeyond the Homepage: Building a Website Trail That Guides Visitors \n\nJessica Gruber | Buzzworks: Super Sticky Sweet Websites \n\nDiscover how to create a website experience that keeps visitors moving in the right direction instead of getting lost along the trail. \n\n\n\nBasecamp Before the Climb: Setting a Digital Foundation for Marketing Success\n\nAshley Freer & Alex Houton | Balcom Agency\n\nBefore you spend money driving traffic to your business\, make sure your digital basecamp is ready for the climb. This session will walk attendees through the foundational tools every business needs from optimizing your Google presence and securing social handles to setting up systems that help marketing efforts work harder and smarter.\n\n \n\nMarketing Merit Badge: Smarter Strategy with SizeUp \n\nShane Smith | Downtown Fort Worth Inc. \n\nLearn how to use the Fort Worth Chamber's free SizeUp business intelligence tool to make smarter marketing decisions and better understand your market. This session will show attendees how to measure business performance\, identify customers\, suppliers\, and competitors\, analyze local demographics\, and use real data to strengthen marketing and advertising strategies before you start spending your camp allowance. \n\n \n\nCamp Connections: Unlocking the Full Value of Your Chamber Membership \n\nJoin the Fort Worth Chamber's marketing and membership team for a practical guide to getting the most out of your membership. This session will explore how businesses can use Chamber benefits to promote their brand\, build connections\, increase visibility\, and grow their network\, while also highlighting additional opportunities available through upgraded memberships and advertising options. Attendees will leave with a clear action plan and simple next steps they can start using immediately to maximize their Chamber membership. \n\n\n\n\n\n...and more to be announced! \n\n\n\nRegistration Pricing \n\nEarly Bird Pricing | May 27 - June 10 \n\nMember: $89 \n\nNon-member: $129 \n\n\n\nStandard Pricing | June 11 - July 10 \n\nMember: $110 \n\nNon-member: $140 \n\n\n\nCamp spots are limited\, so don't miss the bus. \n\n \n\nSponsor the Camp \n\nWant your business front-and-center with Fort Worth's small business\, marketing\, PR\, advertising\, and communications professionals? Sponsoring FWC Marketing Camp puts your brand directly in front of decision-makers\, creatives\, business leaders\, and community influencers from across the region. \n\nFrom branded camp activations and merit badges to exhibitor tables and presenting sponsorships\, there are opportunities for businesses of all sizes to get involved. \n\n\n\nSponsorship Opportunities Include: \n\n\n Presenting (Camp Director) Sponsor \n\n\n\n Camp Counselor Sponsors \n\n\n\n Merit Badge Sponsors \n\n\n\n Cabin Sponsors \n\n\n\n Coffee Station Sponsor \n\n\n\n S'mores Break Sponsor \n\n\n\n Camp Goody Bag Sponsor \n\n\n\n Photo Booth Sponsor \n\n\n\n Friendship Bracelet Activity Sponsor \n\n\n\n And more \n\n\nSponsors receive visibility through event signage\, social media\, event emails\, exhibitor opportunities\, and direct engagement with attendees throughout the day. \n\n\n\nClick here for the full list of available options and contact Taylor Manziel today to secure your sponsorship! X-ALT-DESC;FMTTYPE=text/html:
\n

Pack your \;bag\, grab your name tag\, and report to camp. \;
\n
\nFWC Marketing Camp is a one-day marketing and communications summit designed for the creatives\, strategists\, storytellers\, and wears-all-the-hats \;professionals helping businesses grow across Fort Worth. Whether \;you'\;re \;guiding comms for a small business\, \;leading marketing for a larger company\, building campaigns for clients\, \;or doing it all as an owner/operator of a local small business\, \;this camp is built for you! \;
\n
\nThroughout the day\, campers will rotate through \;sessions led by local experts covering branding\, PR\, AI\, content creation\, websites\, paid media\, crisis communications\, photography\, strategy\, and more. Expect practical takeaways\, fresh ideas\, real-world insights\, and plenty of opportunities to connect with fellow communicators around the metaphorical campfire. \;
\n
\nThis \;isn'\;t \;your average conference. \;We'\;re \;leaning fully into the summer camp experience with team-building activities\, camp-themed networking\, activations\, merit badges\, camp snacks\, and a few nostalgic surprises along the trail. \;Think \;professional development but with more personality\, and a more casual dress code. \;
\n
\nBy the end of the day\, \;you'\;ll \;leave with: \;

\n\n
\n\n\n\n\n\n\n\n\n\n\n

No bug spray \;required.
\n
\nCamp Schedule \;
\n9:00 AM \;- \;Camp Check-In Opens \;
\n9:30 AM \;- \;Welcome Remarks \;
\n9:45 AM \;- \;Team-Building Activity \;
\n10:30 AM \;- \;Morning Sessions Begin \;
\n11:30 AM \;- \;Lunch Buffet \;
\n11:45 AM \;- \;Keynote Session \;
\n12:30 PM \;- \;Afternoon Sessions \;
\n1:45 PM \;- \;Camp Break + Hallway Activations \;
\n2:45 PM \;- \;Closing Campfire Remarks \;
\n3:00 PM \;- \;Camp Dismissed \;
\n
\nFeatured Sessions \;
\nThe Human Edge: How PR and Storytelling Power Growth in an AI World \;
\nLauren Kwedar Cockerell | \;Kwedar \;&\; Co. \;
\nLearn why authentic storytelling and strategic PR matter more than ever in an AI-driven world?and how businesses can become the obvious choice for both customers and search engines. \;
\n
\nBuilding a Strong Brand and Showing it Off Everywhere \;
\nBrett Bowden | Printed Threads \;
\nExplore how strong branding goes beyond a logo to shape personality\, culture\, and customer \;perception?and how to make sure your brand shows up consistently everywhere. \;
\n
\nPutting Out Fires Without Getting Burned: A Crisis Comms Survival Guide \;
\nKim Brown &\; Abigail Hoover | Story and Strategy \;
\nEvery brand faces challenges eventually. This session shares practical survival skills for navigating PR crises\, social media backlash\, and unexpected communication challenges without losing your cool. \; \;
\n
\nSurvival Guide to Your Marketing Funnel \;Stop Getting Lost in the Woods \;
\nAlex Klinedinst | Bluebird Creative Company \;
\nIf your marketing strategy \;feels like wandering \;through the woods without a map\, this session will help you build a clearer path from awareness to loyal customers. \;
\n
\nHow to Tie Marketing to Real Revenue and Protect Your Budget \;
\nLindsey Torres | Simpli.fi \;
\nLearn how to connect campaign performance back to actual business growth\, understand your reporting with confidence\, and prove the value of your marketing efforts. \;
\n
\nCamp Content: Photo Tips for Modern Marketers \;
\nRachel DeLira | \;StyleFW \;Pictures \;
\nGrab your smartphone and learn practical photography tips\, content apps\, and visual storytelling techniques that can elevate your marketing without blowing the camp budget. \;
\n
\nBeyond the Homepage: Building a Website Trail That Guides Visitors \;
\nJessica Gruber | \;Buzzworks: Super Sticky Sweet Websites \;
\nDiscover how to create a website experience that keeps visitors moving in the right direction instead of getting lost along the trail. \;
\n
\nBasecamp Before the Climb: Setting a Digital Foundation for Marketing Success
\nAshley Freer &\; Alex Houton | Balcom Agency
\nBefore you spend money driving traffic to your business\, make sure your digital basecamp is ready for the climb. This session will walk attendees through the foundational tools every business needs &mdash\; from optimizing your Google presence and securing social handles to setting up systems that help marketing efforts work harder and smarter.
\n \;
\nMarketing Merit Badge: Smarter Strategy with SizeUp \;
\nShane Smith | Downtown Fort Worth Inc. \;
\nLearn how to use the Fort Worth Chamber&rsquo\;s free SizeUp business intelligence tool to make smarter marketing decisions and better understand your market. This session will show attendees how to measure business performance\, identify customers\, suppliers\, and competitors\, analyze local demographics\, and use real data to strengthen marketing and advertising strategies before you start spending your camp allowance. \;
\n \;
\nCamp Connections: Unlocking the Full Value of Your Chamber Membership \;
\nJoin the Fort Worth Chamber&rsquo\;s marketing and membership team for a practical guide to getting the most out of your membership. This session will explore how businesses can use Chamber benefits to promote their brand\, build connections\, increase visibility\, and grow their network\, while also highlighting additional opportunities available through upgraded memberships and advertising options. Attendees will leave with a clear action plan and simple next steps they can start using immediately to maximize their Chamber membership. \;
\n
\n
\n...and more to be announced! \;
\n
\nRegistration Pricing \;
\nEarly Bird Pricing | May 27 - \;June 10 \;
\nMember: \;$89 \;
\nNon-member: \;$129 \;
\n
\nStandard Pricing | June 11 - \;July 10 \;
\nMember: \;$110 \;
\nNon-member: \;$140 \;
\n
\nCamp spots are limited\, so \;don'\;t \;miss the bus. \;
\n \;
\nSponsor the Camp \;
\nWant your business front-and-center with Fort Worth'\;s \;small business\, \;marketing\, PR\, advertising\, and communications professionals? Sponsoring FWC \;Marketing \;Camp puts your brand directly in front of decision-makers\, creatives\, business leaders\, and community influencers from across the region. \;
\nFrom branded camp activations and merit badges to exhibitor tables and presenting sponsorships\, there are opportunities for businesses of all sizes to get involved. \;
\n
\nSponsorship Opportunities Include: \;

\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n

Sponsors receive visibility through event signage\, social media\, event emails\, exhibitor opportunities\, and direct engagement with attendees throughout the day. \;
\n
\nClick here for the full list of available options and contact Taylor Manziel today to secure your sponsorship! \;
\n \;
\n \;
\n
\n \;

\n
\n
\n LOCATION:Fort Worth STEAM Academy UID:e.1802.23709 SEQUENCE:3 DTSTAMP:20260527T154344Z URL:https://business.fortworthchamber.com/events/details/marketing-summer-camp-23709 END:VEVENT END:VCALENDAR