Sandy El-Rayes, Marketing Director, develops smart marketing strategies for TechFW and its clients. She says to "be successful, you have to understand exactly who your customers are and how to effectively reach them." Through research and customer discovery, learn the strategies that can help you focus your marketing efforts: Identifying and targeting your customers and validating your idea. El-Rayes will cover creating marketing and customer personas, determining the correct social media outlet for your business and building an overall marketing strategy.
Thursday Feb 28, 2019
7:30 AM - 9:00 AM CST
7:30-9 a.m.
Thursday Feb. 28
Fort Worth Business Assistance Center
1150 South Freeway Fort Worth, TX 76104
Free
817.871.6025
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