Join us for the first Economic Impact Forum of 2026, where we explore how sports shape our economy today and what’s on the horizon for one of the nation’s fastest-growing cities.
Fort Worth’s sports legacy is more than tradition—it’s economic momentum. As our city continues to grow, compete, and welcome global audiences, the influence of sports on local business, tourism, and community vitality has never been stronger.
WHAT TO EXPECT
A Conversation with the Leaders of Fort Worth’s Equestrian & Rodeo Ecosystem
Few communities in the world can claim a sports identity as distinct as Fort Worth’s. Our featured panel discussion will be moderated by Pam Minick, acclaimed broadcaster, rodeo champion, and beloved figure in the Western sports world.
Pam will lead a dynamic discussion with representatives from key equestrian and Western sports organizations that call Fort Worth home—including voices from the region’s major equine associations and competitive riding institutions.
This panel will explore:
- The economic influence of equestrian and rodeo events
- How Western sports drive tourism, hospitality, and local business activity
- The expanding national footprint of Fort Worth’s sports culture
And don’t forget the Fort Worth Stock Show & Rodeo, which begins the next day after this event.
FIFA World CupTM 2026: Preparing for the Global Stage
Sports in Fort Worth don’t stop at the arena. With FIFA World CupTM 2026 activities happening nearby, global attention is turning toward North Texas.
Visit Fort Worth will share a forward-looking update on:
- Regional World Cup preparations
- Anticipated economic impacts
- Their new business toolkit designed to help Fort Worth companies maximize visibility, foot traffic, and opportunities during this historic moment
This event kicks off our expanded Economic Impact Forum Series, a quarterly offering created to keep members informed, engaged, and prepared for what’s shaping Fort Worth’s business climate—from policy and innovation to infrastructure, workforce, and beyond.
As sports continue to influence tourism, development, entertainment, and industry in Fort Worth, understanding these dynamics today positions our business community for success tomorrow.
Join business leaders, industry partners, and the sports community as we launch the 2026 series with energy, insight, and a look at the economic power of sports in Fort Worth.
SPONSORSHIPS:
Sponsorship opportunities are still available! Check out the sponsorship menu here and contact Taylor to secure your sponsorship today!
